Active and Vibrant Arts and Cultural Scene. In 2025, Greenville is internationally recognized as a center for the arts, fostering community-wide support and appreciation of the value of all arts, disciplines, and cultures. The arts are valued by residents and community leaders and are a vital part of the growth and prosperity of the community. The arts environment contributes to a strong sense of place where young and old want to live.
Talent Attraction and Retention. In 2025, bright, highly sought after professionals and entrepreneurs from around the world choose to live and work in Greenville. Our brightest and most talented young people choose to stay in Greenville, or return after spending time in other parts of the world. The common denominator: they all enjoy telling their “big city” friends and colleagues that Greenville is indeed a very cool place.